More often than not, they’re avoiding sales conversations and looking for different places to interact with other users of the product. By helping their users and customers solve problems and be more successful, they too become more successful as a business.Ĭonsumers are changing how they want to interact with and evaluate your brand. Why should your company start a Slack community?Ĭompanies build better products and experiences when they listen to, engage with, and prioritize their communities.
They are affinity groups based on members’ jobs, interests, location, fandom, or anything really. Because so many people are familiar with Slack, many organizations have chosen it as the platform on which to build the community for their champions, contributors, creators, and more.įor many it’s a much better option than a Facebook group, which some consider hard to navigate, potentially distracting, and doesn’t have a good offering for real-time communication.Ī community Slack can take many forms. What are Slack communities?Ī Slack community is a use case for the platform where you use it as an interactive place to gather your online community and host conversations.
You can improve Slack collaboration with productivity integrations like Google Drive and Zoom, dev tools like GitHub and Stack Overflow and even business tools, like Google Analytics and Salesforce. Using community integrations can further enrich what you can do in your Slack workspace. It’s particularly powerful for connecting colleagues in different offices or who are working remotely. Often called the ‘future of work,’ Slack is a single place where teams can exchange messages and files to help them chat, stay organized, and get work done.Ĭoworkers communicate through channels for group chats or direct messages (DMs) for one-on-one instant messaging conversations. Slack is a workplace communication and collaboration tool. Keep reading for more guidance on how to use Slack for your community, including tips and tricks as well as what to watch out for.
Many companies have adopted the platform to gather and engage their users, developers, customers, and more. One common use case is community building. As Slack has gained popularity, people have started using the platform for other purposes. You may be familiar with Slack as a team communication tool, but its uses extend beyond that.įor those new to the platform, Slack is a solution primarily used by teams within an organization to collaborate.
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